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Sunday, 15 May 2011

Types of Propaganda in World War One

Propaganda in World War One encouraged men to join the military and adjust their morals and priorities to adapt to the needs of war and satisfy the government.
The government mainly advertised on posters but radio and television messages also circulated. The two main types of propaganda were recruitment propaganda and conscription propaganda.
WWI propaganda peaked during 1915 to 1916; capable of recruiting hundreds of thousands of men each year. Recruitment propaganda was successful as it amplified the original reasons for Australia to participate in WW1; and was strong enough to change the minds of those who didn't want to enlist.
By 1917, recruitment propaganda's strength had declined, as those who had experienced the devastating condition of war didn't wish to go back. With volunteer numbers decreasing rapidly, the Australian government introduced conscription propaganda. Similar to recruitment propaganda, conscription propaganda influenced men on their sense of fear, guilt, patriotism and also hatred towards the Germans. It caused great controversy within Australia, as the country had mixed opinions about whether or not conscription was beneficial.
Among the ones who returned from the war, there were patriots that strongly supported conscription because they knew the hardship on the battlefields and thought it necessary for all Australian men to contribute to the protection of the country. Contrastingly, others who suffered said that nobody should be forced to endure such difficulty.
Regardless of people’s opinions towards propaganda for recruitment and conscription, the technique had a very effective influence on Australian during WWI.


  1. That sounds so posh ;)
    and I love the picture (Laura said this)
    Whats the difference between conscription and recruitment?
    Nicola n Laura

    1. conscription is when you are forced to join the war, and recruitment is when you sign up.

  2. A very well written post. You write that recruitment propaganda 'amplified' the original reasons for going to war. How did propaganda do this? What were some of the methods used in the recruitment posters?

  3. Thanks for that, Jasmine wrote all that (this is Connie)
    Conscription is the enforcement of enrollment in the army, and recruitment is the voluntary enrollment in the army, for men in the war.
    Propaganda made people feel even more hatred towards the Germans. Some posters even tried to scare the men into thinking their families would be targeted. The posters also strengthened their patriotism for the country.
    The methods will be discussed later in the blog :)

  4. I am currently doing an assignment on WW1 propaganda and I found your blog quite helpful. Have you always had such an interest in propaganda?
    Keep up the good work. :)

  5. TV ads during WWI? TV wasn't invented.

    1. There were actually already Film ads but not TV ads that people would watch in the theatres. Check out the British 1916 "The Battle of the Somme" propaganda film.